Chains Fight Brand Perception While Closing Stores
Waffle House battles negative social media amplification of rare incidents despite its classic menu, while Jack in the Box closes roughly 70 locations...

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Waffle House battles negative social media amplification of rare incidents despite its classic menu, while Jack in the Box closes roughly 70 locations...
Dress like a cow on July 14 for free chicken at Chick-fil-A.
Taco Bell's new Merry Hill branch brings Crunchwrap Supreme, Volcano Burrito and a launch-exclusive BBQ Habanero Burrito to UK fans. The chain now has over 150 UK outlets with more openings planned through 2026.
Burger King's July 7 launches add flavor twists to the classic Original Chicken Sandwich.
Taco Bell is rumored to return crispy chicken strips, avocado ranch meal and pineapple freeze on July 23, but fans are split.
McDonald's new Strawberry Candyfloss Frappé is being called the best menu item in decades for its refreshing, balanced strawberry flavor and velvety...
Arby's roast beef lovers can score a hearty upgrade by adding shredded lettuce, tomato, and Red Ranch sauce to the Classic Roast Beef sandwich. This...
Mixue, the world's largest fast-food chain with 53,000+ locations, opened its first Bay Area store in Sunnyvale offering free soft-serve cones with any drink purchase through Sunday.
Carl's Jr. is jumping into the spicy chicken sandwich wars with its new Spicy Chicken Maxx LTO, a double-decker featuring two spicy patties, Pepper...
McDonald's is rolling out its McDonald's Next plan to sharpen competitiveness.
McDonald’s is bringing back the nostalgia of Happy Meal toys with a new limited-time BT21 collab launching July 14 across the U.S.
Panda Express is bringing back Hot Orange Chicken July 11 for National Orange Chicken Day, responding to nonstop social media demands for the viral...
Chains are rolling out aggressive value menus and bundles this year, giving consumers more affordable options amid tighter budgets.
KFC will open a new open-concept restaurant in McKinney, Texas, by late summer 2026 as its first test of the format. Part of a global refresh emphasizing modern design and menu innovation, strong results could shape future KFC builds and remodels.