US Open Fashion Wave

The fashion world is going all-in on the 2026 US Open with brand activations (Ralph Lauren, Tiffany, Converse) and athlete style moments (Naomi Osaka, Coco Gauff, Aryna Sabalenka). Tunnel-walk trends are now central to major tennis events, validating athlete fashion as a core part of tournament coverage. Naomi Osaka's retrospective includes her US Open looks.