Ad Tech Privacy Watch

State Age Verification and Minor Privacy Laws Accelerating

State Age Verification and Minor Privacy Laws Accelerating

Key Questions

Which states have active age verification or minor privacy laws mentioned?

Texas SB 2420 is live with Apple compliance APIs; Iowa's HF 864 takes effect July 1. Utah, Louisiana, South Carolina, California, Minnesota, Florida, and Vermont have also enacted or amended related measures.

What penalties or requirements apply to developers under Texas age assurance rules?

Developers face $10K penalties per violation if non-compliant. Apple has deployed four APIs for age assurance on accounts, with the Fifth Circuit upholding the law as likely constitutional.

How are lawsuits against platforms like TikTok and Snapchat progressing?

Florida AG sued TikTok over minor access and misleading parents. Arkansas AG filed a 63-page suit against Snapchat alleging risks to minors and consumer violations, while Disney and YouTube defeated a kids' data suit in California.

Texas SB 2420 age assurance now live for Apple Accounts; Fifth Circuit upholds law as likely constitutional. Apple's compliance stack (four APIs) operational; developers face $10K penalties. South Carolina bans targeted ads to minors. California AB 1043 introduces device-level age signal. Minnesota signs children's privacy law. Iowa's HF 864 age verification law takes effect July 1, with privacy provision barring data retention/sharing. Disney and YouTube defeat kids' data privacy suit in California federal court (plaintiffs may amend). Florida AG sues TikTok over minor access and misleading parents. Vermont enacts data privacy bill specifically banning sale or targeted ad processing for ages 13-18. Australia's failed under-16 ban highlights data breach risks and opacity of third-party verification. Arkansas AG sues Snapchat over age verification failures and data monetization for targeted ads, reinforcing need for age assurance audits.

Sources (2)
Updated Jun 26, 2026
Which states have active age verification or minor privacy laws mentioned? - Ad Tech Privacy Watch | NBot | nbot.ai