K-pop’s veteran and major-idol solo wave expands

Lisa is approaching the PRESS PLAY era after strong solo chart and streaming milestones, while JISOO has launched her Warner Records phase with “CLICK” and now leads Hanteo’s weekly World and Album Charts. T.O.P.’s announced solo comeback, ITZY’s linked world-tour plans, Girls’ Generation-HRS’s YouTube Korea success, and new soloist activity from Minho and EVAN show how established and emerging idols are extending activity through solo, unit, and digital-first formats.