AdTech Law Digest

Global & State AI/Online Safety Regulation

Global & State AI/Online Safety Regulation

California advances key AI regulation bills (auditing, call center oversight, employment decisions) that could set national precedent. Impacts how platforms and advertisers deploy AI tools. New Zealand proposes ban on social media for under-16s with fines up to 10% of global revenue, following similar moves in EU and US states. Signals expanding extraterritorial enforcement and could set precedent for other countries, increasing compliance costs for platforms like Meta. Brazil fined TikTok $29.9M over children's data, including guest sessions—a novel finding that data collection without an account is a breach, extending the lawful-basis test beyond age verification and potentially influencing GDPR enforcement in Europe. The fine also orders TikTok to erase data collected from guest users.

Sources (4)
Updated Aug 26, 2026