AdTech Law Digest

Sensitive-Data Tracking and Consumer-Protection Enforcement

Sensitive-Data Tracking and Consumer-Protection Enforcement

The FTC's $880,000 Cox Media Group settlement over alleged deceptive voice-surveillance marketing, brokered email lists, and consent failures underscores liability for ad-tech representations and data practices even outside HIPAA. New research on RTB and ad-delivered spyware highlights risks to journalists and confidential sources, while health-data pixels/APIs, subscriptions, privacy claims, and ROSCA theories remain active fronts.

Sources (3)
Updated Aug 28, 2026
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