Institutional ownership signals and softer analyst targets add caution amid Affirm's premium valuation

Artemis reportedly reduced its Affirm position by approximately 60.9% and Andra AP-fonden by approximately 89%, without established rationales. Goldman Sachs's October 13 target reduction to $103 and reports emphasizing recent insider sales without purchases add to cautious sentiment, although the October 9 Form 144 remains only a potential insider-sale signal.