Myrtle Beach seeks larger share of tourism fee

City Council approved an agreement to pursue a state-law change shifting the tourism-fee split from 80/20 toward 60/40; current allocations are unchanged unless lawmakers act. The proposal includes phased changes, annual marketing cooperative reviews, and a possible tourism review panel; the fee generated $45.5 million in 2025 and the city’s proposed share could support resident property-tax credits and tourism projects.