Toyota's Hybrid Dominance and Sales Strategy

Toyota's hybrid-first strategy is paying off: PHEV sales up 157% in July, Camry hybrid nearly outselling RAV4, hybrid mix 57.4% in June. H1 sales 5.39M vs VW 4.13M. Toyota targets 10.5M global output in 2027, solid-state battery, and $3.6B Texas expansion. However, quality issues persist with large recalls (655K Camrys, 48K Tacomas) and SDV software glitches. LG Energy Solution's Lansing plant now supplies Toyota batteries, replacing GM.