BTS OT7 Pulse · 2026-05-28 Daily Digest
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Official BTS OT7 news, solo activities, HYBE business, fan culture and social trends
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No significant updates today.
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BTS made history at the 2026 AMAs, taking home Artist of the Year for the second time, Song of the Summer for “SWIM,” and Best Male K-Pop Artist.
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BTS fans can immerse in the new album ARIRANG via Spatial Audio at Apple Stores this week. Sessions celebrating the group's return run at Tysons Corner, Clarendon, and Carnegie Library with Dolby Atmos listening and hearing loops available.
BTS delivered a two-hour spectacle at Allegiant Stadium, blending Arirang tracks with hits like "Fire" and cultural nods to Korean heritage, from...
Screaming fans welcomed BTS back to the AMAs red carpet for their first in-person appearance in four years, with Queen Latifah helping hype the crowd for the group's awards show return.
Jimin has now held Korea's #1 male idol spot on Star Ranking Star Idol Mail for 238 consecutive weeks, topping the latest vote with 39,367 votes while...
Jimin quietly demonstrated his thoughtful leadership by suggesting the group stay focused and respectful during ending ments, ensuring every member...
Fans are buzzing over blurry rehearsal clips and odd member moments at BTS's ARIRANG tour opener in Goyang, sparking wild speculation about hidden...
BTS's ARIRANG has officially crossed 2.5 billion streams on Spotify, becoming the first album released in 2026 to hit this historic milestone and proving their enduring global impact.
BTS is boosting fan access with new ARIRANG tour dates across Asia and Australia plus global live screenings.
BTS's ARIRANG continues its chart reign with nine straight weeks in Spotify's global top 3 albums and all 12 tracks charting, plus strong showings...
Jungkook generated a $32.3 million media impact value for Hublot in just 7 days as global ambassador—141% above the brand's 2025 monthly average—proving his solo star power moves markets at lightning speed.
BTS OT7 Pulse · May 22, 2026 Daily Digest
BTS's ARIRANG promotions are exploding with massive fan engagement across cinemas, exhibitions, pop-ups, and city takeovers while SWIM dominates...
BTS gears up for a highly anticipated AMAs comeback with fresh ARIRANG energy.