Street/drill music videos and emerging underground artists
Drill & Underground Videos
Recent weeks have seen a surge of new drill and low-budget music videos surfacing online, highlighting the vibrant and grassroots nature of emerging underground scenes. These videos often embody the raw, unpolished energy that defines underground drill, resonating with fans who seek authenticity over mainstream production quality.
Notably, both Spanish drill artists and US underground acts are making waves through their online releases. For example, BABYLOCC x PRESSURE 9X19 dropped the official video for "DOBLE PRESIÓN," shot by @ChinolaFilms, amassing over 11,000 views and nearly 510 comments—indicating strong engagement within the Spanish drill community. Similarly, in the US scene, artists like VonOff 1700 and BabyDrill are releasing gritty visuals such as "I Tried" and "Knocked Off," which have garnered tens of thousands of views and thousands of likes, demonstrating the grassroots viral culture that fuels their rise.
Viewer engagement metrics reveal the strong connection between these underground artists and their audiences. For instance, BabyDrill's video has over 40,000 views with more than 3,400 likes, reflecting a dedicated fanbase that values authentic, low-budget visuals that often go viral through social sharing and word-of-mouth.
This landscape underscores a broader trend: grassroots and viral culture are central to the growth of drill music. These artists often operate outside traditional industry channels, leveraging social media platforms to reach audiences directly. The low-budget aesthetic is not a flaw but a deliberate stylistic choice that emphasizes authenticity, street credibility, and community roots.
In summary, the current underground drill scene is characterized by independent releases, energetic visuals, and high viewer engagement, illustrating how grassroots culture continues to drive the genre's expansion both in the US and internationally, including Spanish-speaking markets. This DIY ethos keeps the scene vibrant, accessible, and deeply connected to its roots.