eBay Completes $1.4B Acquisition of Depop from Etsy, Expanding Fashion Recommerce
Key Questions
What is eBay acquiring and for how much?
eBay is buying the fashion resale platform Depop from Etsy for $1.2 billion. The transaction is expected to close on July 30.
Why is Etsy selling Depop?
Etsy originally purchased Depop for $1.625 billion and is now divesting it to refocus its strategy. The sale allows Etsy to streamline its business.
How might the deal affect Depop resellers?
Resellers could see new growth opportunities or changes in fees as Depop operates under eBay's larger platform. The acquisition expands eBay's presence in fashion recommerce and younger demographics.
eBay has completed the acquisition of Depop for $1.4B, closing July 30. Depop has 7M buyers (90% under 34), 3M sellers, and $1B GMV with 60% US growth. The deal signals eBay's push into fashion recommerce and younger demographics, creating cross-listing opportunities for resellers.