NOW Ticker Curator

Mixed institutional flows, insider sells and GTM/talent execution risk

Mixed institutional flows, insider sells and GTM/talent execution risk

Key Questions

What mixed institutional flows have been observed for ServiceNow?

Recent 13F/ETF activity shows dip-buys like Brown Shipley +388%, Portside +426% (23k shares $3.63M), Rathbones +420% (772k shares $118M), Stratos +332% (42k shares $6.56M). Wealthfront trimmed shares.

Which institutions increased their ServiceNow holdings significantly?

Notable increases include Talbot Financial raise, Values First +11%, Y.D. More +1964% (17k shares $2.72M), Ascent +405%, and Stephanie Link additions.

What insider activity has occurred at ServiceNow?

McDermott bought $3M shares; insider selling is mixed. CEO bought amid YTD decline.

What is the current institutional ownership in ServiceNow?

Institutional ownership stands at 87%. Shares are at $100, down 34% YTD with RSI oversold.

What are recent analyst price targets for ServiceNow?

FBN $160, Stifel $135, BTIG $185, Benchmark $125, Wells $185, GS $188, BNP $140, implying 80%+ upside from $106.

What capital allocation measures has ServiceNow announced?

ServiceNow has a $5B buyback, Q1 authorization, and $6B liquidity cushion. ARS proxy reinforces equity allocation.

What risks are highlighted ahead of Q1 earnings?

Watch GTM execution, insourcing, talent risks pre-Q1. Concerns include revenue growth and market sentiment.

What is the Zacks consensus rating for ServiceNow?

Zacks rates it Moderate Buy with Strong Buy PTs at $180-191. Analysts see buying opportunity post AI panic.

Q4 13F/ETF dip-buys (Stephanie Link adds/Brown Shipley +388%/Portside +426% 23k $3.63M/Talbot Financial raise/Values First +11%/Y.D. More +1964% 17k $2.72M/Rathbones +420% 772k $118M/Stratos +332% 42k $6.56M/Ascent +405%/etc.)/Wealthfront trim/McDermott $3M buy/Burry flag/Quiver buzz; shares $100 (low $98)/FBN $160/Stifel $135/BTIG $185/Benchmark $125/Wells $185/GS $188/BNP $140 PT (80%+ $106)/inst own 87%; $100/-34% YTD/RSI oversold; Zacks Moderate Buy/$180-191 Strong Buy; $5B buyback/Q1 auth/$6B liq; watch GTM/insourcing pre-Q1; ARS proxy Eric Yuan/equity reinforces cap alloc; insider selling mixed.

Sources (31)
Updated Apr 8, 2026
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