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FY25 Q4 & Q1 FY26 Earnings Mixed: Rev Beat/NA Weak, Guidance Cut; New Product Failure (See-Through Leggings Pulled)

FY25 Q4 & Q1 FY26 Earnings Mixed: Rev Beat/NA Weak, Guidance Cut; New Product Failure (See-Through Leggings Pulled)

Key Questions

What were the key results from Lululemon's Q1 FY26 earnings?

Revenue beat expectations while EPS came in at $5.01 versus $4.88 expected, supported by 30% growth in China despite softness in North America. Tariffs impacted results and full-year guidance was slashed.

Why did Lululemon cut its full-year guidance?

Operating income fell 37% with margins declining 730bps due to a combination of tariff effects, operational issues, and failed campaigns such as 'Look of Yoga' along with product quality problems like see-through leggings.

What does the earnings report indicate about Lululemon's regional performance?

North America showed weakness while China delivered strong 30% growth, highlighting mixed geographic results amid broader margin pressure and a structural stall in the Americas.

Q1 FY26 rev beat / EPS $5.01 beat vs $4.88 expected; NA softness, China growth 30%, tariffs impact. Full-year guidance slashed. Operating income dropped 37%, margins down 730bps, product campaign 'Look of Yoga' failed. Product failures like see-through leggings (Breezethrough, now Get Low leggings pulled in US). Bear of the Day quantifies estimate cuts (Q2 -27%, FY slashed). Americas teardown points to structural stall. Margin collapse partially tariff-driven but also operational.

Sources (1)
Updated Jul 7, 2026