Nike Studio Fleece campaign and halo hairstyle 'cloning' controversy
The launch of Nike's Studio Fleece collection featuring Alysa Liu has sparked debate over the use of her signature halo hairstyle on other models. Fan reactions are divided, with some seeing it as diluting her uniqueness and others celebrating the exposure. A follow-up article framed it as a 'cloning' controversy, adding nuance to her brand expansion. A new Nylon article with a 'clones' angle further amplifies the discussion.
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Updated Aug 2, 2026