Google AI & Product Pulse

Pixel 11 Price Hike & RAM Shortage Impact

Pixel 11 Price Hike & RAM Shortage Impact

Key Questions

Why is Google increasing the Pixel 11 price?

Google pre-announced a $100 price increase for the Pixel 11 series due to a global RAM shortage causing 6x higher costs. The Pro model will also feature reduced RAM.

When will the Pixel 11 launch?

The Pixel 11 series is scheduled to launch on August 12, alongside the Pixel Watch 5. Leaked renders show only minor design changes from previous models.

How is Google addressing the RAM shortage impact?

Google confirmed the price hike while revealing dedicated efforts to make Android more RAM-efficient. This aims to mitigate the effects of the ongoing global shortage.

Google pre-announced $100 price increase for Pixel 11, with RAM reduction on Pro model. Global RAM shortage driving 6x cost increase. Launch Aug 12 alongside Pixel Watch 5. Leaked renders confirm minor design tweaks.

Sources (2)
Updated Jul 25, 2026
Why is Google increasing the Pixel 11 price? - Google AI & Product Pulse | NBot | nbot.ai